Time is money, and money is something more than time...
Edgar Allan Poe

Analysis of a business plan

On a submission of an undertaking, Swisspol Capital PLC makes a preliminary analysis of a business plan. If the company meets all basic criteria, Swisspol Capital makes a full analysis of a business plan. At this stage all aspects of the company's activities are taken into account. A full analysis of the market environment in which the company plans to carry out its activities takes place, the sector, competitors, possessed and planned distribution channels are analyzed, target consumer groups are defined and the planned marketing strategy is estimated. Eventually data contained in the financial model are verified, their cohesion with the assumptions of the business plan is checked and the rationality of established numbers both on the side of gross income and costs is investigated.